In response to growing and diverse career opportunities in the business of professional and intercollegiate sports and athletics, Purdue University Northwest is introducing this fall a Sports Management major within its Bachelor of Science in Business degree program.
The new plan of study will focus on such components as marketing and digital marketing, business analytics, fitness and hospitality management, event planning, facilities design, media relations, club management, consumer behavior, performance nutrition and more.
For more information, please contact one of the College of Business advisors:
Anna Kent – (219) 989-2862 – firstname.lastname@example.org
Samantha Horn – (219) 989-2218 – email@example.com